SP Jain in the News

What to Expect in 2018 in eCommerce? - Dr. Suneel Sharma writes in Business World

 

Highlighting rise of technology and expansion in customer experience for eCommerce companies, Dr. Suneel Sharma (Head - Professional Technology Programs) recently authored an article with Business World titled “What to Expect in 2018 in eCommerce?”

“eCommerce companies and their respective vendors will focus is on the customized experience and overall improvement in the consumer experience leading to loyalty. Faster checkouts, better recommender systems, geo-tagging, cluster based profiling, and dynamic fragmentation should be the efficiency route for the software involved…voice enabled purchases and chat bot assistants need to be further humanized in an efficient and intelligent way,” he shares in the article.

 

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